Rivera for Senate: a campaign platform that raised $18M

A first-time statewide candidate needed to out-raise a two-term incumbent — without a corporate PAC dollar in sight.

We rebuilt the campaign's entire digital stack from scratch: a lightning-fast marketing site, a custom small-dollar donation flow with one-click recurring giving, and a real-time dashboard that let the finance team watch every fundraising email land.

When the debate went viral at 10pm, the site absorbed a 40x traffic spike without dropping a single donation. By election night, grassroots donors had powered the biggest small-dollar haul in the state's history.